This will also highlight low CTR pages — ranking well but failing to attract searchers. Then, check the Page Indexing Report for crawl errors, warnings, or blocked pages and review the Core Web Vitals Report to find pages failing on speed or usability metrics. Remember that you don’t have to fix everything, but prioritize the most important issues you feel will have the most impact.
SEO Audit Library
Spotting internal linking problems on your site is crucial for maintaining your SEO health. When search engines struggle to understand the relations between content, certain pages may not be crawled or indexed correctly. That’s why this step of the SEO audit checklist is extra important.
Check Brand Name Reputation
A social audit investigates your presence on social media platforms. It looks at how many people on Facebook, LinkedIn, Instagram, Twitter, and Pinterest share, comment, and like your content. This audit also checks your website for social sharing buttons, which can encourage users to share your site. A few recommendations for increasing your site’s speed include compressing the images on your website, optimizing your HTML structure, and modifying your server configuration.
You’ll get detailed information about why you should fix the specific issue and how to do it. This will take you to a list of all the errors Semrush found on your website. Click SEO Anomaly the “View details” button in each report to see a detailed analysis related to that aspect. With these qualities in mind, let’s look at why each tool made our final list. Though Bing doesn’t have anywhere near the same market share as Google, millions of people still use it every day to search for local businesses.
- While it may cost more, it can make a massive impact on your company’s success.
- High organic traffic indicates you’re bringing in and engaging users with targeted interests, which grows your site’s credibility.
- SEO is the foundation of a competitive, results-driven digital marketing strategy.
- SEO audit cost for sites with 10,001 to 100,000 indexed pages.
- Head to the “Compare domains” tab and select up to four competitor domains.
- Our backlink audit and SEO site search analysis is conducted with our own site audit tool as well as numerous third-party SEO tools.
Seobility’s content audit covers both “Content that appears on several pages” (also called “common content”) as well as “duplicate content”. Although as I mentioned before, I recommend updating any internal links to point to the new page. …I’d still recommend updating any internal links to point directly to the new URL. The Seobility SEO audit highlighted a number of problems with this site’s internal link structure. Remember this alt text will also be the anchor text for your featured images.